What Is Green Monday?

Green Monday is one of the retail industry's busiest shopping days. It represents the day many shoppers rush to purchase last-minute holiday gifts and take advantage of deals. Green Monday occurs on the second Monday of every December. The term Green Monday was reportedly created by eBay (EBAY) as a way to represent the rush of last-minute online shoppers in December.

Understanding Green Monday

The day has its origins with eBay, which claims to have coined the term Green Monday in 2007 after it realized that the second Monday in December was one of its most profitable sales days. Green Monday is also known as 澳洲幸运5官方开奖结果体彩网:Cyber Monday i📖n retail circles due to its high volume of online shoppers s🦂eeking last-minute holiday deals.

The term green in Green Monday can refer to green for dollars or environmentally green for those who consider online shopping a more eco-friendly endeavor than driving to 澳洲幸运5官方开奖结果体彩网:brick-and-mortar stores.

Green Monday is eclipsed by 澳洲幸运5官方开奖结果体彩网:Black Friday and Cyber Monday in terms of popularity, but this retail event is becoming a marker of holiday sales. Green Monday is promoted by 澳洲幸运5官方开奖结果体彩网:big-box stores and online shopping giants like Amazon (AMZN) and Target (TGT). Other retailers may simply offer holiday deals on that day to reach holiday shoppers and reduce merchandise before the end of the year.

Green Monday vs. Other Retail Days

Green Monday occurs💧 in 🎐mid-December, just weeks before Christmas.

In the United States, the holiday shopping season typically used to begin right after Thanksgiving. Sales were traditionally exclusive to Black Friday, the day after Thanksgiving, which was when many consumers started their holiday shopping. Now some 澳洲幸运5官方开奖结果体彩网:large retailers offer sales weeks b📖efore and for several da𝄹ys after Thanksgiving.

Here are the major retail shopping days that൲ occur during the holiday season:

• Black Friday, which happens the day after Thanksgiving
• 澳洲幸运5官方开奖结果体彩网:Small Business Saturday, which encourages the support of small businesses the day after Black Friday
• Cyber Monday, which focuses on online shopping the Monday after Black Friday

Black Friday

Retailers offer discounts online and in-store on Black Friday. Many open their doors during the predawn hours o♕n Black Friday. To keep up with the competition, some retailers keep their oper♋ations going on the Thanksgiving holiday, while others begin offering deals earlier in November.

Many people are off of work and eager to spend money. Online and traditional retailers capitalize on this busy shopping day by offering special sales. Some analysts and investors look at Black Friday sales numbers as a litmus test of 澳洲幸运5官方开奖结果体彩网:the overall health of the ent🐠ꦚire retail industry. 

Small Business Saturday

Small Business Saturday is the day after Black Friday. The event was established by American Express in 2010 to help drum up support for small businesses and 澳洲幸运5官方开奖结果体彩网:mom-and-pop shops that suffered during the 澳洲幸运5官方开奖结果体彩网:financial crisis.

Cyber Monday

Cyber Monday is the Monday following Thanksgiving. Now a global phenomenon, Cyber Monday entices consumers to shop online. In recent years, Cyber Monday sales have exceeded Black Friday sales.

The Bottom Line

The holiday shopping season gives retailers a big ♛boost. Black Friday and Cyber Monday are the days that typically bring in the most sales. There are lesser-known days, as well. Green Monday, for example, takes place each year on the second Monday in December. Reportedly established by eBay, this day is one of the biggest shopping days of the year.