McDonald's (MCD) is launching its new⛎ slate of value-centric offerings Tuesday, extending the fast food giant's push into the world of value that it star💃ted last year with its $5 Meal Deal.

The new "McValue" menu will extend that $5 deal—which includes a four-piece chicken McNuggets, a small fry, a small drink and a choice between two sandwiches—through the summer. The McValue promotion will also include the "buy one, add one for $1" program the chain 澳洲幸运5官方开奖结果体彩网:announced in November, along with other limited time and regional promotions within the McDonald's app.

Under the "buy one, add one for $1" promotion, customers will be able to buy an item from a group of menu items like the sausage McMuffin, double cheeseburger, McChicken, and others and add another from the same group for $1.

McV♏alue Comes With New Ad Campaign, Promotional Partnershi🍌ps

Along with the deals on McDonald's food, the company also announced Tuesday that the rollout of the McValue menu is coming with a new marketing campaign with professional wrestler and actor John Cena, along with a wide range of promotions.

McDonald's said it is giving out "more than $3 million" worth of promotional offers from 16 different brands including premium subscriptions to Match Group's (MTCH) Tinder, a free month of YouTube TV, and free American Airlines (AAL) Wi-Fi, among others.

The fast food chain 澳洲幸运5官方开奖结果体彩网:said over much of 澳洲幸运5官方开奖结果体彩网:the last year that inflation had 澳洲幸运5官方开奖结果体彩网:driven some Americans, 澳洲幸运5官方开奖结果体彩网:especially lower-income consumers, 澳洲幸运5官方开奖结果体彩网:away from spending on fast food like McDonald's as its sales declined. It 澳洲幸运5官方开奖结果体彩网:launched the $5 promotion in response last summer, and said the program was successful enough that the chain's franchise partners 澳洲幸运5官方开奖结果体彩网:voted to extend it 澳洲幸运5官方开奖结果体彩网:through the winter, and again into 2025.

Separately on Tuesday, the fast food value push also extended to Taco Bell of Yum! Brands (YUM). The chain announced a new "cravings boxes" promotion priced at $5, $7, and $9. The promotion will feature a variety of Taco Bell's products like burritos, tacos, and cinnamon twists, and run from Jan. 16 through early June.

Shares of McDonald's were little changed Tuesday morning at around $293.