Key Takeaways
- Best Buy's laptop-computer sales increased 7% year-over-year for the company's latest quarter as people replaced older equipment.
- But shoppers at Best Buy have cut back on buying home theater equipment and other more discretionary items, the retailer's executives said.
- Price cuts have helped drive demand at Best Buy, but only by so much, according to Chief Executive Officer Corie Barry.
Laptop demand is brisk at Best Buy, but sales are slowing for home theater equipment and other discretionary elect♑ronics.
Consumers looking to replace older technology drove the retailer's sales of laptops up 7% year-over-year, Best Buy (BBY) executives said on an earnings call Tuesday. But demand for large, 澳洲幸运5官方开奖结果体彩网:discretionary items has waned, and price cuts can only lift that demand so much, CEO Corie Barry said on the call, according to a transcript provided by Alpha💃Sense.
The electronics giant echoed other retailers' observations about consumers backing away from 澳洲幸运5官方开奖结果体彩网:big-ticket items: Target (TGT) isn't 澳洲幸运5官方开奖结果体彩网:moving as many TVs; Lowe’s Cos. (LOW) is 澳洲幸运5官方开奖结果体彩网:supplyingಞ fewer renovation projects; and Williams-Sonoma (WSM) says it isn’t selling as much furniture.
Best Buy's comparable sales fell 2.9% year-over-year, and both domestic and international revenue slipped, Best Buy said. The retailer's 澳洲幸运5官方开奖结果体彩网:stock price dropped more than 5% Tues൩day after its results fell short of Wall Street's expectations.
Computer, Tablet Upgrades Help Best Buy
Amid the challenging environment, computer and tablet sales remained a source of resilience for Best Buy. Still, these sales were, in part, driven by equipment growing obsolete, rather than excitement over new gadgets, Chief 澳洲幸运5官方开奖结果体彩网:Merchandising Officer Jason Bonfig said.
“Right now we do think the biggest thing that's driving [it] is really that upgrade and replacement,” Bonfig said in the earnings call. “That will probably continue into next year as we think about the end-of-life support of Windows 10 that happens in October of 2025.”
Comparable-sales growth from laptops was counteracted by declines in other more discretionary categories, Barry said. Best Buy cut prices on TVs and appliances to bolster its 澳洲幸运5官方开奖结果体彩网:market share, she said, which helped with demand—but only so much.
"It can be very hard to stimulate demand because the customer ... regardless of price point, just is not as interested," she said.